UCCE Sonoma County
University of California
UCCE Sonoma County

Posts Tagged: Farmers

North Bay Farmers Explore New Local Sales Opportunities

Local farmers tour Sebastopol’s Community Market during a UCCE Tour to Meet Buyers in December

Small- to mid-scale produce farmers know that direct marketing--that is to say, making sales directly to consumer at farmers markets, farm stands, and similar channels--cuts out middlemen and helps farmers retain the greatest portion of their sales. Yet direct marketing can be a big demand on farmers' time and has its limits, since not all potential customers shop at these venues. As the local food movement grows in scope, diversifying sales outlets to include new local wholesale channels such...

Posted on Wednesday, March 7, 2018 at 3:25 PM
Tags: Farmers (1)
 
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